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How the American Childhood Cancer Organization Used Crowdfunding to Raise Over $43,000!

Tech Soup

Last year we shared how the American Childhood Cancer Organization (ACCO) used Teespring to exceed their fundraising goals with a few clicks of a button. Last year our ‘Go gold with kids for cancer’ campaign was a really successful campaign because it had such a clear statement that reflected with people.

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How Canadian Cancer Society Increased Donations by 78% During #GivingTuesday

Connection Cafe

million raised, a 63% increase in total donations over 2013 according to the Case Foundation. I recently spoke with Mike Kirkpatrick, Director of Marketing at Canadian Cancer Society in Ontario who shared their story with me, and here are four factors I believe led to their success that you can use in 2015. Focus on the Follow-Up.

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Selfies for Good?

Beth's Blog: How Nonprofits Can Use Social Media

No doubt you’ve taken a “ selfie ,” a self-portrait taken with your mobile phone camera and shared on Facebook or other social media channels. Recent research suggests that taking and posting too many selfies on your Facebook profile (or other social channels) can be damaging to your relationships.

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Nonprofit Technology News for February 2014

Tech Soup

The online protest was to raise awareness on NSA mass surveillance practices and also to promote ‘Aaron’s law’, a response to the 2013 suicide death of activist Aaron Swartz who was convicted of hacking data on an academic website and getting a sentence of 35 years in prison. The New Cancer Research UK Smartphone Game.

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Social Media Lessons from 4 Generations of Canadian Donors

Connection Cafe

hjc, Blackbaud, Edge Research, and Sea Change Strategies recently studied the giving habits and communication preferences of four generations of Canadian donors and published findings in a report called The Next Generation of Canadian Giving 2013. LinkedIn use rose 24% from our 2010 study to 48% in 2013. Highly Active on YouTube (95%).

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Five Ways to Ensure Your Event Makes Headline News

Connection Cafe

Walk into a coffee shop in any size town, and you will see a bulletin board chock-a-block with posters for charity walks, runs, and similar events. The charity 5K and walk is so common that municipalities struggle to schedule parks and roadways for these events every weekend. Find the newsworthy stories within your event. Share these.

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Millennials: How to Gain the Loyalty of Younger Generations

Connection Cafe

Latest research from the 2015 Millennial Impact Report shows that donating to charities and volunteering are important to the group that now represents the majority of the U.S. 55% of Generation Y members follow charities and other nonprofits on social media. The Statistics: Generation Y gives 62% through their mobile phones.