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7th Annual Nonprofit Technology Staffing & Investments Report: A Closer Look (Staffing Levels)

NTEN

In our latest survey, we decided to ask about technology staffing levels differently. In our previous survey, we moved from "information technology staff" to "Technology-responsible staff" in the question, hoping that this more-inclusive terminology would help us understand better the FTE staffing levles related to technology.

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Facebook Metrics Nonprofits Need to Know

Care2

If you are a social media data junky, then you are in luck because M&R and NTEN recently analyzed Facebook statistics for the 40 organizations surveyed in their 2011 eNonprofit Benchmarks Study. The Wildlife/Animal Welfare sector had the highest ratio of Facebook users to email subscribers at 242 per 1000.

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Benchmarking: Networked Nonprofits Measure Their Social Media Results In A Context

Beth's Blog: How Nonprofits Can Use Social Media

You identify a list of similar organizations and collect specific metrics to compare. If you wanted to gather information that isn’t publically available, you could collect useful data points in a survey using a free tool like Google Forms. Sometimes benchmarking studies can be more rigorous and survey an entire field.

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What is Corporate Giving? The Ultimate Guide to Earning More

Nonprofits Source

The concept of a matching gift is simple: An employee contributes to their nonprofit of choice, and their employer matches their donation at a predetermined ratio. Lastly, determine your matching ratio and submission deadlines for any donation match requests. Implement workplace giving software.

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3 Key Pieces in an Engaging Email Campaign

Connection Cafe

A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. MarketingSherpa’s gigantic 2011 Email Marketing Benchmark Survey found that, in the corporate world, the most effective email elements to test are: Target audience. Landing page. Subject line. Call-to-action link.

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