Nonprofit Tech for Good

DECEMBER 13, 2010

I know our YouTube channel started in 2007. We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc. Facebook and Flickr have been two of the most useful social media sites. We have a decentralized team of 10+ staff contributing stories to our social media channels.

Social Media 203

Social Media Conservancy Interview Media 203

Nonprofit Tech for Good

NOVEMBER 29, 2010

We have 325 social media sites that we post to regularly, but in addition to all of the ones that everyone knows about, two of the most effective are Posterous and TrafficGeyser because we can post once to these accounts and they syndicate out to hundreds of article, podcast, blog, video and photo sites at once. Anything else?

Social Media 247

Social Media Interview Examples Media 247

Care2

DECEMBER 28, 2010

What fundraising strategies will be a game changer for nonprofits in 2011? Apps are fine, but nonprofits seriously need to invest in mobile versions of their sites. You don't have to translate your whole site, but be strategic about what content mobile browsers want, and what you want mobile browsers to see. Holly Ross, NTEN.

Game 75

Game Strategy Change Advocacy 75

Nonprofit Tech for Good

DECEMBER 20, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Dupe: Our organization has literally just started tracking ROI for using these tools by way of campaigns. If you are a smaller organization, have a few people work together to keep the channels updated and have fun with it.

Social Media 189

Social Media Foundation Examples Media 189

Nonprofit Tech for Good

NOVEMBER 28, 2011

Originally published in the November 2011 issue of Fundraising Success Magazine where I have written a quarterly column throughout 2011. A quick Google search of “social media stats 2011″ pulls up a wide range of stats to share with unaware executive staff. VIDEO] Social Media Revolution 2011.

Social Media 236

Social Media Media Social Stats 236

Nonprofit Tech for Good

JANUARY 3, 2012

One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML. In 2011 I had gotten in the very bad habit of listening to (mostly) CNN in the background while working… all day long. Learn basic HTML.

Social Media 234

Social Media Media Management Social 234

Nonprofit Tech for Good

JANUARY 14, 2013

Ask for your raise first, and then ask for a budget for graphic design work (avatar, Twitter background, YouTube Channel background, Facebook banners, etc.), 10) Track the growth and ROI of your online communities. I am firm believer in the math of the social media – as your communities grow, so does your ROI.

Social Media 231

Social Media Management Media Social 231