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5 Questions: Data Data Everywhere: Drowning in a Sea of Analytics (Part 2)

NTEN

Note: As we prepare for the 2010 Nonprofit Technology Conference , we wanted share a wee bit of the wisdom our speakers will be serving up, so as not to overwhelm you when you get to Atlanta. Session: Data Data Everywhere: Drowning in a sea of Analytics. Session: Data Data Everywhere: Drowning in a sea of Analytics.

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Interview with Shonali Burke: Analytics Tell Stories

Beth's Blog: How Nonprofits Can Use Social Media

She set up a private Facebook Group to facilitate our support for the campaign. A few weeks ago, she reported back to the group some of the results of our work with some insights based on Google Analytics charts. Shonali kindly agreed to an interview to share this story more broadly. Why important? Click Image to see larger version.

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Video Can Help Boost Donations in End-Of-The-Year Fundraising

Beth's Blog: How Nonprofits Can Use Social Media

We also know that the distance separating the web and television is narrowing. Your website is becoming a channel and the web is already a hybrid mix of media where video plays a dominant role. You might think of Facebook as an important social network, but it is now also the third most popular video site on the web.

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What's Your Nonprofit's Social Media Measurement Strategy?

Beth's Blog: How Nonprofits Can Use Social Media

Altimeter Report: Social Media Analytics. Jeremiah Owyang from The Altimeter Group along with John Lovett and Eric Peterson both of the Web Analytics Demystified firm have published an open research report that advocates for a standardized framework of the following business objectives and use of metrics to measure them.

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Why Conversion Is A Better Objective Than Traffic Referral

Beth's Blog: How Nonprofits Can Use Social Media

Last week, I read Jocelyn Harmon’s post about Nonprofit Facebook Fail and in the comments, Petri Darby refers to the dramatic increase of visits to his nonprofit’s Make-A-Wish Foundation Web site. Make-A-Wish Foundation monitors analytics, does tests, and tweaks its website ( www.wish.org ). Next Steps.