Media Cause

MAY 31, 2023

And if you aren’t transparent about how you track and store data, you also squander an opportunity to build brand trust. All of this is done not only because it is the right thing to do, but also because it’s an approach that will build trust with audiences and help build long-term relationships.

Marketing 52

Marketing Plugin Track Policy 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 26, 2009

Michael Quinn Patton uses metaphors and stories to talk about evaluation in everyday language. What if we loose control? The framework assumes that networks can move up or down through these phases. What you measure is engagement and trust. I also had an opportunity to hear his thoughts on the state of the.

Social Media 90

Social Media Story Evaluation Media 90

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 16, 2011

They understand that trust is cheaper than control. While organizational concerns vary by type of organization, a common one is sharing control of the official spokesperson role for the organization. The Mayo Clinic has addressed in its social media policy – many nonprofits have borrowed their language.

Facebook 101

Facebook Network Metrics Nonprofit 101