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Exact Target’s 50 Emailing Tips and Stats for 2014 Reduced to Three Key Takeaways

Connection Cafe

According to email testing and tracking service Litmus, approximately four percent of all email opens can be attributed to Gmail webmail users, as of June 2013. Start with the simplest of tests (e.g. subject lines) before building your knowledge-base utilizing testing frameworks. TopRankBlog ).

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NTEN and TechSoup Webinar: Share Your Story - ROI and Social Media - Slides and Notes

Beth's Blog: How Nonprofits Can Use Social Media

Test and tweak. These are all free tools that do not require technical knowledge to install or use, although you have to spend some time learning how they work. Here's a conversion test: Does an acceptable, standard metric exist for the measure? Document on the fly. Pick the right hard data points. Harvest insights. Feedburner.

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Libraries: The Oldest New Frontier for Innovation

Amy Sample Ward

I’m in Austin, TX, today engaging with librarians, digital curators, and technologists working at the nexus of communities and knowledge at the Electronic Resources and Libraries annual conference. Why focus on that instead of content, or knowledge or information or anything else? Why Community? So, why community?

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5 Types of Nonprofit Graphic Design Your Organization Needs

Nonprofits Source

You can even use color palette tools like Coolors to test how colors match up or contrast each other to find what will work best for your organization. A simple test to see if your logo is simple enough is to envision it as a favicon, or the icon on a browser tab. Water bottles, yoga mats, and journals. UX/UI knowledge.

Design 64