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Do Negativity And Alarm Really Raise More Funds?

Bloomerang

This is especially true for mass marketing messages and broad fundraising appeals for monumental events like hurricanes or earthquakes. One important study shows that a positive image of a child leads to a higher average gift donation than a negative one. If so, using negative images can be an effective way to show urgent need.

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The power of social media for Hurricane Sandy

ASU Lodestar Center

With charity events, it all comes down to public awareness. Any donations that were dropped off at A Family Storage would then be moved in a Cool Box container up to Hurricane Sandy relief centers. We chose to target users who had liked “Charity”, “Charity Events”, “Non-Profit”, “Hurricane Sandy Relief” and many similar variations.

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Microsoft HelpBridge: A Disaster Response App

Tech Soup

Microsoft's HelpBridge is a free app available on all the major mobile platforms that connects you with friends and family during a disaster such as an earthquake or a hurricane. It describes different ways that nonprofits, charities, and public libraries are using technology for disaster contingency planning. Start using the app.

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Apps for Disaster Planning

Tech Soup

TechSoup recently updated its disaster planning and recovery guide, The Resilient Organization , to include the new ways nonprofits, charities, and public libraries are using technology. Android, iOS, Windows Phone) connects you with friends and family during a large-scale disaster such as an earthquake or a hurricane.

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5 Ways Libraries Support Disaster Relief and Recovery

Tech Soup

The Saskatoon Public Library opened its doors to these evacuees, and staff members stepped up their efforts to help the evacuees communicate with their family and friends. "This is what a public library is all about," said Carol Cooler, the director of libraries and CEO at the Saskatoon Public Library in a press statement.

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Nancy Jo Craig’s Lifetime Achievement Award In Nonprofit Computer Refurbishment

Tech Soup

A short time after she took over a small troubled computer refurbishment nonprofit - hurricane Katrina hit. She is a poet, an environmental activist, and a nonprofit management expert with a masters degree in public administration from the Kennedy School of Government at Harvard. ” Image: bloggernews.net.

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Citizen Tech: Social Media in Disaster Response

Amy Sample Ward

Millions of editors on Wikipedia and it’s rise in public use was climbing. Another direct content example is that of the number of websites that emerged post-Hurricane Katrina. Volunteers look at a photo of a missing person, compare it to a news image, and see if they can find a match. Direct Content.

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