NetWits

NOVEMBER 29, 2011

So, utilize all that great information in your database to deliver the right email message to the right audience. Said another way – what works offline also works online. MailerMailer’s 2010 Email Marketing Metrics Report, MarketingSherpa “Email Marketing Benchmark Guide” 2008. Examples and practical tips to live by.

email 230

email Raise Cancer Info 230

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

grist.org is a data-informed organization that uses a ladder of engagement not only to guide its content and social media integration strategy, but uses measurement at each rung of the ladder to ensure that they are getting results. grist.org’s key results are: Footprint: The reach of their activities, both online and offline.

Measure 97

Measure Policy Social Media Green 97

Nonprofits Source

SEPTEMBER 8, 2017

2 Grassroots Campaigning: How To Use Online Channels To Build Offline Support. All you have to do is plug in the relevant information and it will break down the effectiveness of your campaigns. When you’re planning your fundraising strategies , consider how your emails channels may be affecting offline campaigns.

email 89

email Marketing Strategy Fundraising 89

Connection Cafe

AUGUST 4, 2017

I used to believe that online average gift size was a vanity metric. It made for interesting tweets and blog post headlines about online giving trends, but it wasn’t very useful. Over time I’ve learned to love the online average gift size metric. I have a confession to make. So I looked at $1.9

Gift 41

Gift Online Statistics Trend 41

Nonprofits Source

SEPTEMBER 8, 2017

2 Grassroots Campaigning: How To Use Online Channels To Build Offline Support. All you have to do is plug in the relevant information and it will break down the effectiveness of your campaigns. When you’re planning your fundraising strategies , consider how your emails channels may be affecting offline campaigns.

email 45

email Marketing Strategy Fundraising 45

Nonprofits Source

MARCH 21, 2018

Truth Initiative are great at providing information to the public. 72% of Pinners use Pinterest to decide what to buy offline. Click an icon to get started: Leading the distribution of information for many nonprofits is social media. With this information, you serve Facebook ads to people who visit your site.

Social Media 109

Social Media Resource Marketing Media 109

Connection Cafe

AUGUST 21, 2017

Personalize the donation forms and autoresponders for major donors so that the headline, opening statement, and donation amounts, reflect messaging for specifically for them. You can use the data in your CRM and the information from your major gifts officers to personalize digital engagement efforts and offer activities.

Gift 27

Gift Digital Online Pledge 27