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Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

Animoto even offers special pricing and Storyboard templates for non-profits. Another consideration is that around 80% of videos in social feeds are watched with the sound off. Facebook recommends that you “design for sound-off, delight for sound-on.” Here are some of the ways you can leverage video for your non-profit.

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6 Video Marketing Tips For Nonprofits

NonProfit Hub

That being said, making a video isn’t as simple as it sounds (and it doesn’t even sound that simple to most). Storyboard It Out. Conducting research will help you develop an idea, after which it’s important to sketch it out in a storyboard. As always, however, stay true to your brand and its own style and tone.

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Video Storytelling Made Easy with Adobe Spark

Tech Soup

But if you're presenting an idea or trying to reach members or potential donors, we recommend using the friendly, singular "you" as if you're addressing just one friend. That's especially true because text on screen can help make your video translate even if people are watching with the sound off.

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Video Is A Must For Your Organization’s Content Strategy

Connection Cafe

What would you rather do: Watch Indiana Jones and the Temple of Doom in a movie theater, or flip through the storyboards? I know the storyboards seem pretty cool, but if you have to choose just one, you’d probably watch the movie. Add captions to your video – Most people watch videos without sound! Why we love video.

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How Nonprofit Staff Training Is Evolving Due to COVID-19

Top Nonprofits

This includes characters that look and sound like the coworkers, volunteers, and constituents learners will encounter— if your entire team isn’t blonde-haired and blue-eyed, your characters shouldn’t be. In a course about soliciting donations over the phone, don’t have the donor say “Hello. Thank you for calling my telephone.

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How to Create a Giving Tuesday Video

Qgiv

Storyboard. Before you dust off your director’s cap, start by storyboarding the video that you want to create. Approach your video with the intention of making a compelling case for why donors should give to your nonprofit. Which is why it’s important to create Giving Tuesday videos. Getting Started. What’s the video’s purpose?

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