Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 13, 2011

A friend of Emily Olson, co-founder of foodzie.com , sent me a tweet asking for help getting a Virgin America ticket donated for his friend who needs to travel for a bone marrow transplant. Getting the place ticket was easy. One email to David Cush, the CEO of Virgin America and he graciously agreed to help out. ’ The goal?

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2010

I was honored to be included in the line up of the invited guests , but also to be exposed to many of the concepts and case studies that are in her new book, The Dragonfly Effect. It also helped students learn the process of a rapid prototype experiment that has viral effects, can be measured, and improved with reflection.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2010

Anil Dash says it is wildly anachronistic to think that the only way to effect social change is to assemble a sign-wielding mob to inhabit a public space or as he says “Take A Bath Hippie.&#. Even then, those who donated were definitely contacts with whom I had more in-depth conversations. That was the point.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 7, 2010

This class answers the question "How to leverage the power of new social technology to effectively create real social good." The theoretical framework, " Dragonfly Effect: Mindset and Method " is geared towards helping students create a project with a clear single, focused goal to cultivate social good. Metric: Click thrus.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 13, 2010

After a nervous giggle, I shared with them that donating and volunteering does the same thing as chocolate to your brain. We crushed that goal and raised $4,840 because of your generosity in donating and calling attention to the birthday wish. Understand Your Theory of Change As It Applies to Donations. My 53rd birthday wish.

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