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Top Lessons from GivingTuesday 2023

Neon CRM

Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels. Group Identity Understanding why donors support your cause can lead to insightful campaigns like this one from Groundwork Jacksonville.

Lesson 52
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Announcing the Third Impact Lab on Climate Justice

Saleforce Nonprofit

Jennifer Anderson is the executive director of Trellis for Tomorrow, a nonprofit that works to build resilience and compassion in local communities through food justice and environmental sustainability efforts. Before her time in Sacramento she worked for environmental NGOs throughout Arizona, California, and Bolivia.

Impact 116
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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

It helps your marketing budget go far without a digital advertising background. For example, if 90% of donations come from people in California and 80% come from Sacramento, it wouldn't be worth putting Phoenix as part of your location targeting. If you aren’t already a Google Ads expert, we’ve got your back.

Grant 152
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GuideStar DonorEdge Learning Conference: Reflections from the Innovation Lab

Beth's Blog: How Nonprofits Can Use Social Media

We also heard from Priscilla Enriquez from the Sacramento Region Community Foundation about challenges and successes of getting started in best practices for data for good. The community at large could play the game via a mobile app, digital game, and other social media channels. Give visibility to issues. Showcase data tools.

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Giving Days and Beyond the Dollars: What Have We Learned?

Beth's Blog: How Nonprofits Can Use Social Media

The findings of the report will be discussed during a virtual roundtable, Beyond the Dollars: Giving Days & Digital Data , in partnership with Markets For Good, at 1 p.m. For its part, Kimbia, the tech platform for Give Local America, conducted a forensic analysis of its system. They sought a host of answers.