Nonprofit Tech for Good

JANUARY 19, 2024

So, if your nonprofit works in environmental conservation, use a keyword research tool to identify common questions like “how to support local environmental initiatives.” 4 Straightforward SEO Strategies for Nonprofits 1) Image optimization Images tell your nonprofit’s story and evoke emotion.

Action 259

Action Practice Tips Seattle 259

Candid

AUGUST 2, 2023

As extreme weather makes front-page headlines year-round, each news cycle brings fresh evidence that we are living in unprecedented times. Awareness of the critical relationship between climate change and natural disasters and that to address one means engaging with both is a crucial test for the sector.

Disaster 98

Disaster Action Change Hurricane 98

EveryAction

SEPTEMBER 20, 2016

Through her work with clients like the Wildlife Conservation Society and her love of (math) problem solving, Amy has picked up a lot of wisdom + I wanted to better understand her process for approaching a social media campaign and measuring its efficacy.

Metrics 100

Metrics Social Media Measure Media 100

NonProfit Hub

AUGUST 12, 2021

No images, logos, testimonials, statistics, or other supporting elements? Do a quick check by pulling up your current page and performing a “squint test”: Does the page seem blank or empty? Instead, create different versions for different user journeys, like The Nature Conservancy has done. Action Item #1. Action Item #3.

Donation 92

Donation Question Effective Test 92

NonProfit Hub

AUGUST 12, 2021

No images, logos, testimonials, statistics, or other supporting elements? Do a quick check by pulling up your current page and performing a “squint test”: Does the page seem blank or empty? Instead, create different versions for different user journeys, like The Nature Conservancy has done. Action Item #1. Action Item #3.

Donation 41

Donation Question Effective Test 41

Connection Cafe

APRIL 1, 2014

At the very minimum, try this technique on your existing homepage as a litmus test to see how you’re doing at present. The “what” and “results” phases are called out in text, and the additional content is hidden behind images with attention grabbing “orange plus” links. Ocean Conservancy.

Google 54

Google Websites Nonprofit Design 54