How the ACCO Used Crowdfunding to Help Kids with Cancer
Tech Soup
AUGUST 26, 2013
We spoke with Program Director of the American Childhood Cancer Organization (ACCO), Amber Masso, who told us about their previous fundraising methods: mass mailing, cold-calling, etc. Altogether, their supporters ordered nearly 900 shirts, helping the ACCO raise about $7,000 for the children and their families.
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