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Decoding Nonprofit Research: Ensuring Authenticity Over Marketing Hype

Neon CRM

This is where the increasing amount of nonprofit sector research reports can help. This article will dissect the different types of nonprofit sector reports you may come across in your own research. No matter what type of report you may end up utilizing for your own work, it is important to ask a few assessment questions.

Hype 52
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Is Instagram Useful for Nonprofit Marketing?

Beth's Blog: How Nonprofits Can Use Social Media

From critics saying it is killing photography to hype and hoopla from marketing pundits saying it is a must-have as part of your “visual marketing tool box.” Simply Measured offers a free report that lets see which of your photos/stories was most engaging. This guide for business marketers is relevant to nonprofits.

Marketing 109
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Great reads from around the web on February 1st

Amy Sample Ward

How Journalists Are Using Social Media to Report on the Egyptian Demonstrations – "The demonstrations are continuing despite the government’s attempts to block communications channels, including the Internet, SMS, TV broadcast by journalists, and mobile networks.

Web 120
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How to Create the Best Nonprofit Marketing Plan

Qgiv

This nonprofit marketing guide will cover the following topics: The Importance of Creating a Marketing Plan Nonprofit Marketing Plan Basics Nonprofit Marketing Plan: Channels to Promote Your Nonprofit. It’s easier to get sidetracked, and it’s harder to stay on topic as you share content across your different marketing channels.

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20 Incredibly Easy Online Fundraising Ideas and Expert Tips

Bloomerang

Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. For example, if your primary goal of a crowdfunding campaign is to raise $10,000, then you’ll know that total revenue is one of the important metrics to keep track of throughout the campaign.

Ideas 79
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9 Tips for Planning a Nonprofit Giving Day

Qgiv

Here are some ways to promote your day on channels you’re already using: Website : Your organization’s website serves as the central hub for your giving day campaign. Share these videos across your website, social media channels, and email campaigns to captivate audiences and inspire action.

Giving 52