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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

Innovation in online fundraising was driven by the release of new technology, such as email marketing services like MailChimp in 2001, the launch of WordPress ( a content management system now used by 44% of nonprofits worldwide ) in 2003, and social networking websites beginning with Myspace in 2005.

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11 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

For 2012, watch how the early adopters use text messaging to drive traffic to their mobile content and inspire donors to give through mobile channels. Send handwritten notes to donors and supporters. However, 2012 is a different story all together: TV: Stand Up To Cancer. Make new friends (Google+) and keep the old (Myspace).

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HOW TO: Create Videos for Your Nonprofit Without a Video Camera, a Budget of $0, and Little-to-No Tech Skills

Nonprofit Tech for Good

An Animoto video created by the American Cancer Society is good example of how photos, music, and simple text can tell a story and convey a message of gratitude to donors and supporters: The first step is to create an account. Then click “Create Video&# and upload 15 photos for a 30-second video. 2) People can leave comments.

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Three Fast, Easy Ways to Market Matching Gifts

NonProfit Hub

Adding a line at the bottom of your email signature that promotes matching gifts can help spread awareness to every donor you message. A pro tip is to manage your email communications with donors in the same CRM where you manage your other fundraising activities, so all of your fundraising actions are as streamlined as possible.

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The Summer of Social Good

Care2

For the past three months, Mashable has been using its power of “Social Influence&# via Twitter, Facebook, MySpace, blogs and other online media to help spread the word about the initiative and encourage social media users to donate money to help support nonprofits. Messages that resonate passionate donors.

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Day 1: Connecting Up Conference: Brisbane, Australia

Beth's Blog: How Nonprofits Can Use Social Media

He talked about his first personal fundraising campaign - for cancer research in his mother's memory. Part of donor base is retail donor base - you give with your heart or your head. You can do something to help donor give with their head - for example Donors Choose. We view this as a utility - it's a dial tone.