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Guest Post by Stacey Monk: Dogooders Won’t Change the World (Alone)

Beth's Blog: How Nonprofits Can Use Social Media

Here’s what’s pissing me off: The reason I have to fight every time to do these stories [like Darfur] is because the truth is that it’s hard to get the majority of Americans…to care. ” (not in video). Are there tools we can create that help people tell their own stories in fun, personal, engaging ways that change the world?

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Fashion and Passion for Your Cause: Wear it on Your Blog or Profile!

Beth's Blog: How Nonprofits Can Use Social Media

Last month, I turned my blog pink in support of Breast Cancer and in September, I put on a red t-shirt. We've found the best approach is to recognize that motivation is not something you can create - it's something there based on personal experience. two came to mind and rhyme: Fashion and Passion. to support the monks in Burma.

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Nonprofits and Second Life and Other Games

Beth's Blog: How Nonprofits Can Use Social Media

A few organizations in the nonprofit sector are exploring the power of the this type of gaming medium for social justice - take Camp Darfur for example. The American Cancer Society's Relay for Life has announced its" Second Life Relay for Life " event in July (its second time in Second Life).

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Nedra Weinreich: Social Marketing Guru

Beth's Blog: How Nonprofits Can Use Social Media

I think blogs are a great way to draw people in to an issue by connecting with a real person who writes about their day-to-day experience. You can create or simulate an experience that can evoke an emotional response from a visitor, as they have done with Camp Darfur.

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Making Stories Work for Your Org: What the Data Says

NTEN

Other academic research has found a related trend: individuals are more willing to give to save one person than to save thousands. The hitch Nonprofits have jumped head-long into a storytelling fever that relies almost exclusively on personal narratives — like that of Rokia — to make an emotional connection with supporters.

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