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Do Negativity And Alarm Really Raise More Funds?

Bloomerang

Science says: We’re wired for negative Sadly, our brains are wired to respond to negative messages. Negative events impact our brains more than positive events. While all three approaches communicate the same story to the audience , the tone or language changes how the nonprofit connects or attracts the audience.

Raise 95
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Data and the Human Touch

Beneblog: Technology Meets Society

Meet Kevin and “Sophia” (who anonymously shared her story with my team). When Kevin was in kindergarten he had an organic brain injury, which forced him to have to relearn everything from walking to using the bathroom. These stories about the needs in our communities are data points of real, positive change.

Data 168
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10X: CEO’s Update: Spring 2014

Beneblog: Technology Meets Society

I encourage you to read his powerful story on our website. Bookshare is helping Kevin— who had suffered a brain injury—to keep up with his school work. We recently won a Microsoft’s Solutions for Good award , which funds the development of MathML Cloud —a cloud-based app that can make math equations talk in any web browser or ebook.

Literacy 158
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One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2014

Connection Cafe

First, believe deeply – in your heart and then in your brain – that donors matter. Vanessa Chase , Philanthropy for All. Sharing the stories of how your donors’ gifts are making a difference. Building a culture of philanthropy throughout your organization. Joyaux , ACFRE, Joyaux Associates.

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112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss.

Connection Cafe

Baldrick’s Foundation shares expert story-telling advice. Creating share-worthy content means understanding your audience and the story they want to tell. Twitter and Facebook serve different functions, but two things should always be consistent: your ask and your story. What’s the story? It’s hot.

Story 54