Beth's Blog: How Nonprofits Can Use Social Media

MARCH 23, 2010

It's the dance floor and the balcony - both strategy and tactics but deployed in a lab with focused experiments, measurement, reflection and learning from peers. I've been collecting secondary research and stats on social media usage and typically share synthesis of the most recent information in every workshop. .

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Social Media Remix Research Audience 95

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

I track two hard data points: RSS subscriber growth over time as well as the feed delivery stats (email versus reader). Next, you need to know the right metric(s), the tool or combination of tools to collect the data, and how the tools measure the metric. Remember bookmarked items can also influence your blog traffic (positively).

Metrics 81

Metrics Social Media Strategy RSS 81

Bloomerang

NOVEMBER 13, 2021

And, as I was sharing earlier, we usually teach this in person over a period of two to three hours, so, you all are getting the, what we’ll call, the boot-camp version of “Measure of Success.” If so, then that gives a measure of assurance to donors to say, “This is a program that has worked. Is it measurable?

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Report Measure Impact Process 81

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

She recommends that you don't go into your analytics or stats program without composing a specific question first. Here are seven tips to help you start measuring social media efforts. You should understand how this model works , but don’t get distracted by trying to find flaws in how engagement measures are constructed.

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Measure Tips Metrics Bookmarking 95

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2006

Last week, there was a useful exchange on the NTEN Affinity group for Nonprofit Bloggers around the question "What metrics do you use to measure success for your blog?" "A blogger's influence should not be measured by in-bound links (like technorati), but out-bound links. " What about out-bound and in-bound links?

Metrics 50

Metrics Web Tools Technorati 50

Nonprofits Source

JULY 5, 2018

How To Measure Your Digital Marketing Results. Before we dive into the 5 reasons I believe people fail to get marketing results, I thought it might make sense to first demonstrate a few ways you can measure and track your performance. Measuring Page Performance. Bounce rate. You’re Focusing On The Wrong Outcomes.

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Results Digital Marketing Practice 58