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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by Matthew Field. One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did. How old are they?

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Prioritizing Your Web Marketing Budget - What Slice of the Pie Should Social Media Get?

Beth's Blog: How Nonprofits Can Use Social Media

.  (Resource list and Powerpoint Here ) Here's a screen capture of one of the slides that illustrates the structure they used: They divided the pie into equal thirds as follows: Website (as a home base).   I kept wanting to blend them. Homebase: Home base is your website and it could also be your blog or both. .  

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Groundswell Book Club Part 2: Talking

Museum 2.0

The next level is to produce your own talk, via profiles on social networking sites, a twitter feed, flickr group, blogs, podcasts, or online video. Because BADM takes an integrated approach, they can talk effectively across different websites and communities. Join an already existing community, like Facebook, MySpace, or Flickr.

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Free Graphics Software and Images

Tech Soup

The website has a support page where you can ask questions. The paint function has painting tools including Brush, Pencil, Airbrush, Clone, gradient editor and blending tool. Anyone with a website, newsletter, or blog these days knows the importance of good attention-getting images or videos. Free Images. Image three: Scribus.

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