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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

Social Media: To effectively promote your monthly giving program on social media, you’ll need to create a series of promo graphics that are properly sized for Facebook, Twitter, LinkedIn, etc. Facebook has the highest ROI and it is worth investing $100-500 in a test advertising campaign for your monthly giving program.

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11 Nonprofits That Excel at Social Media

Nonprofit Tech for Good

Your nonprofit can learn a lot from the 11 (mostly large) nonprofits listed below by simply following, liking, and subscribing to their e-newsletter, blog, Facebook Page, Twitter, YouTube Channel, etc. A small selection of that criteria is as follows: Consistent use of a visually compelling square avatar across all social networks.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Add a your nonprofit’s Twibbon/avatar to your Google Profile picture. Even though Google Profiles must be individuals, you can still help brand your nonprofit by adding your nonprofit’s Twibbon/avatar to your profile picture: 5. Add Google’s +1 button to your desktop and mobile websites and blog.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Your Google/Gmail Account becomes the basis of your personal Google+ Profile and similar to Facebook, you must have a personal Google+ Profile before you can create a Google+ Page for your nonprofit. In short, you have to be a real person on Google+ before you can use the community to build a brand for your nonprofit – just like Facebook.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Your Google/Gmail Account becomes the basis of your personal Google+ Profile and similar to Facebook, you must have a personal Google+ Profile before you can create a Google+ Page for your nonprofit. In short, you have to be a real person on Google+ before you can use the community to build a brand for your nonprofit – just like Facebook.

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10 Popular #Hashtags for Nonprofits

Nonprofit Tech for Good

I use it to call people to action to benefit a nonprofit/charity: Example Tweet: #CharityTuesday :: Add a “Cause&# Twibbon to your Twitter Avatar: [link]. Example Tweet: #FollowFriday || Wildlife Conservation || @ WildlifeTrust @ WildlifeRescue @ JaneGoodallInst @ gorilladoctors @ polarbearsintl @ seaturtle. A final note.

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Online Fundraising Ideas (7 Strategies & 63% More Donations)

Nonprofits Source

Custom Facebook Audiences. Custom Facebook audiences are an effective way to leverage your existing email lists. They work by matching your database with Facebook, creating a custom audience. This means you can target Facebook ads to appear on the feeds of people who have donated to your nonprofit. That’s it.

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