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How Much Time Should Your Nonprofit Invest In Different Social Media Channels?

Beth's Blog: How Nonprofits Can Use Social Media

Nonprofits nowadays invest serious resources to keep pace with the latest social media trends. How can we most efficiently allocate our resources to maximize our social media’s effect? If you want to reach a broader social media audience, post about topics outside of your specific issue area. By Sacha Evans.

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Idealware's Nonprofit Social Media Decision Guide: Three Perspectives

Tech Soup

It lays a good foundation for what sort of resources are required for photo and video creation, how to get started, which platforms to use for what, as well as tools on the rise. You need to figure out which platform has the best design and display for the type of media you have the capacity to produce based on your target audience.

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Online Fundraising Strategies: Nonprofit Marketing Link Roundup

Nonprofits Source

The process looks something like this: Identify an audience pain point. Text-to-donate has become a popular method of giving across all generations as people shift to making donations online. While on the topic of advertising, I recently came across a Reddit thread discussing the potential of promoting fundraising efforts online.

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Digital Fundraising Strategies: Nonprofit Marketing Link Roundup

Nonprofits Source

The process looks something like this: Identify an audience pain point. Text-to-donate has become a popular method of giving across all generations as people shift to making donations online. While on the topic of advertising, I recently came across a Reddit thread discussing the potential of promoting fundraising efforts online.

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Generating Buzz: Using Social Media to Drive Website Traffic

NTEN

The tools have changed, but the need for knowing your audience, having an end goal, testing theories, and acting on lessons learned remains the same. It involves method, just like anything else. I set her on the path to join all of the major and up-and-coming social media sites like StumbleUpon , Digg , Reddit , Delicious and Mixx.

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How to Create the Best Nonprofit Marketing Plan

Qgiv

A nonprofit marketing plan requires you to think through your marketing goals, your audience’s communication needs, your organization’s brand, your budget, marketing channels you want to use, and what roles your team members play in your marketing strategy. Not every nonprofit is the same, and you know your audience best!