Qgiv

MARCH 28, 2022

Check out this Fundraising Fundamentals eBook we made with our friends at Donorly to keep learning and honing your fundraising skills! It’s essential to budget accurately and keep in mind your expense ratios when you’re planning an event. Download our free eBook, the Big Book of Hybrid and Virtual Event Ideas, to find out!

Money 52

Money Sponsor Grant Nonprofit 52

Tech Soup

APRIL 7, 2016

In a nutshell, content marketing is simply the strategy of creating high-value content that attracts an audience, in the hope that some portion of that audience will convert — carry out the action we want them to, in this case donate or volunteer. In fact, the ratio of sharing to creating can be skewed in favor of the former.

Content 36

Content Marketing Ratio Drupal 36

Get Fully Funded

FEBRUARY 23, 2022

The average nonprofit loses 22% – 30% of email subscribers over the course of a year; which means if you aren’t growing your audience at least 30% per year, your reach is shrinking! However, creating any digital guide (petition, checklist, infographic, eBook, online course) is not enough to ensure success. Infographic.

Question 69

Question Effective Donor eBook 69

Neon CRM

DECEMBER 11, 2023

1 color contrast—although for big text like you might find a donate button, a ratio of 3:1 might suffice. Not sure if your chosen colors match that ratio? When picking colors for your donate button, choose colors that resonate with your organization’s mission and connect with your target audience.

Practice 52

Practice Donation Ratio Test 52

CauseVox

SEPTEMBER 12, 2023

Simply put, it’s a digital resource that you create once and then use repeatedly to help your target audience. Hence, the ideal compromise lies in crafting an ebook, quiz, or infographic. Unlike your website’s homepage, which caters to a broad audience, the landing page is designed for a specific target audience.

Process 89

Process Donor Search Nonprofit 89