Online Video: An Interview Revealing Best Practices and Trends - Online Fundraising, Advocacy, and Social Media - frogloop
Care2
SEPTEMBER 10, 2007
Utilize talent that will appeal to your target demographic. For instance, a celebrity or young actor will appeal to the younger demographic. Performance measures include stats from a webcasting provider or content delivery network on how many unique users tuned in, for how long on average, etc. Know your audience.
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