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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Focus on selling – Judge ads by sales results, not awards. Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Blend time-tested principles with bold new applications.

Lesson 59
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How Can Nonprofits Make the Most of Overhead Funds?

ASU Lodestar Center

Nonprofits may need to consider a blended approach to maximize their overhead funding by choosing the right mix from among these options. There are myriad options available to nonprofits that can help them to make the most of tight G&A budgets, and so it is important to find the best fit for their needs, culture, and environment.

Fund 70
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Foundations and Nonprofits: What Does it Mean to “Speak the Same Language”?

Connection Cafe

Literally, put results first, whether in grant discussions and decisions, program design and analysis, or anything else. Foundations are generally equal in terms of the domains in which they award money, and certainly in similarities in the groups that receive their grants. So how do we get there? We do not need to change our values.

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70:20:10: Aligning Learning Needs with Business Process

Gyrus

Whether it be addressing the blended learning mix we provide, the content we promote directly, or the style in which our learners process information; there are countless decisions that we can make, and the answer that we provide today, may not be what is most effective weeks from now. Learning is a fairly nebulous industry.

Process 49
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Leaders in Nonprofit Technology: Daniel Ben-Horin

Tech Soup

Daniel has lots of awards. gave him its Lifetime Achievement Award. I know that may sound very ‘soft’ as political analysis goes, and I also know that no amount of niceness "fixes" Syria or Ukraine or human trafficking or global warming. This blending of different groups interests me now.