Amy Sample Ward

NOVEMBER 23, 2011

. —– Google+, the social network launched by Google nearly 5 months ago, has recently opened up the platform to organizations and brands with a profile type akin to the options for individuals and Pages on Facebook. Is your community largely tech-savvy early adopters? The Price of Early Adoption. Community First.

Social Network 165

Social Network Network Strategy Social 165

Amy Sample Ward

NOVEMBER 5, 2009

Administrators of Causes accounts on MySpace received a notice via email stating, “Thank you for the work you’ve done on Causes on MySpace. The message indicated that all Causes-related pages and content on MySpace would be taken down at the end of the week. First, let me explain what happened yesterday.

Myspace 158

Myspace Technology Causes Application 158

Amy Sample Ward

NOVEMBER 5, 2009

Administrators of Causes accounts on MySpace received a notice via email stating, “Thank you for the work you’ve done on Causes on MySpace. The message indicated that all Causes-related pages and content on MySpace would be taken down at the end of the week. First, let me explain what happened yesterday.

Myspace 158

Myspace Technology Causes Application 158

Zen and the Art of Nonprofit Technology

NOVEMBER 1, 2007

OpenSocial is a set of APIs that handle three different kinds of user data: profiles, social graph (who your friends are) and activities (the stuff of the Facebook news feeds.) Basically, if the more social network sites that adopt OpenSocial, the more open the whole thing gets. I’m not so clear about how this helps users.

Ning 100

Ning API Open Source Social Network 100

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 22, 2009

Some recent studies on social media and social networking use and baby boomers show that more and more are adopting social media. Laura Lee Dooley suggests that adoption of social media or rather lack of adoption by baby boomers is simply a generational issues. Instead, encourage low-effort contributions such as star ratings.

Social Media 53

Social Media Media Social Social Network 53

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 2, 2007

" Allan Benamer answers : Not much because the average nonprofit does not have the infrastructure and skill sets that would allow for rapid adoption for new technology. And, maybe this is only of concern to relatively small number of early adopters in the nonprofit sector. It will run on MySpace. It will run on Plaxo.

Director 50

Director Open Social Social Network 50

Amy Sample Ward

MAY 14, 2009

The fastest growing demographic is those 35 years old and older. A couple of examples: GreenPeace didn’t have everything they needed to conduct an email campaign so they set up a Myspace profile. But, if you have a good percentage of your constinuents who are early adopters and tech savvy, it’s a great place to be.

Tools 100

Tools Tech Map Case Study 100