NetWits

APRIL 2, 2013

The conversation around email performance is wrong: open and click-through rates alone do not show constituent engagement. And that’s what the conversation should be around: constituent engagement, not open and click-through rates. Figure 1: Opens and open rate. Figure 2 : Clicks and click rates. Findings are below.

Rate 139

Rate San Diego Open Benchmark 139

Whole Whale

MAY 11, 2022

Shakespearean answer : If the topic of Google Analytics and all things web tracking feels like a foreign language and you’re more of a theatre person here is a quick Shakespearean summary of what is going on. For a non-Shakespearean summary here is what is happening with the UA deprecation and how to plan. . analytics.js). .

Analytics 59

Analytics University Difference Metrics 59

Tech Soup

FEBRUARY 6, 2012

Human resources software can save you time, reduce paperwork, and help you get rid of paper HR files once and for all. Pro 2012 (admin fee: $35) links donor databases and contact history to calendars, tasks, project summaries, and appointment schedules. Following on the heels of our Software to Build and Grow Your Nonprofit.

Software 58

Software Audio Nonprofit San Francisco 58

Care2

APRIL 16, 2008

In selecting the number of addresses you can use a subset, such as all email gathered from a particular source or in a given year, or your entire file. Heres a summary of the lifetime value per email from different issue areas, based on a recent benchmark study and assuming the 50% of the emails on each list go inactive each year.*

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

In selecting the number of addresses you can use a subset, such as all email gathered from a particular source or in a given year, or your entire file. Heres a summary of the lifetime value per email from different issue areas, based on a recent benchmark study and assuming the 50% of the emails on each list go inactive each year.*

Advocacy 44

Advocacy Social Media email Online 44