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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. In the last few years, Microsoft has rebuilt LinkedIn working out many of the kinks and bugs that made it frustrating to use, and has launched a suite of new tools and functionality for LinkedIn Pages , Profiles , and Groups.

Linkedin 363
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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

1) Set up your nonprofit’s Twitter Profile to maximize followers. Before you follow any account, ensure that your profile is complete with (1) a well-designed profile photo and header image; (2) a bio that expresses clearly your organization’s mission; and (3) a link to your website.

Twitter 355
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10 Instagram Best Practices for Nonprofits

Nonprofit Tech for Good

1) Maximize your Instagram Profile Photo and Bio. First, make sure that your nonprofit uses a well-designed, visually-striking profile photo a.k.a. Finally, add the category of “nonprofit organization” under Edit Profile > Category. Tag Partners and Corporate Sponsors. Utilize Geotags. Not anymore.

Practice 363
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Quick Guide to Effective Donor Segmentation for Nonprofits 

Qgiv

Your team can create specific donor profiles and find similar traits between your supporters that allow you to provide more personalized interactions for each donor segment. You’ll also minimize the risk of spamming your supporters with messages they’re unlikely to respond to. What is donor segmentation?

Effective 109
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Women Who Tech Telesummit: Tools Galore Panel

Amy Sample Ward

spam filters: are you using spam-like words in any of your content? A couple of examples: GreenPeace didn’t have everything they needed to conduct an email campaign so they set up a Myspace profile. Things to consider and target include: sender line: who is your email “from&#. design: is it clean?

Tools 100
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Tools Galore in Online Communications - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

spam filters: are you using spam-like words in any of your content? state and 30+ countries signed their online petition to stop the dumping of mountaintop mining waste into waterways ; More than 150 congressional co-sponsors from the U.S. does it rely on graphics/images? Did you know you can embed an audio file in Google Earth?)

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Year-End Appeal Guide

The Modern Nonprofit

Don’t make these storytelling mistakes. Identify corporate sponsors , grant matches , social media advocates, and peer-to-peer (P2P) advocates. Release profile photos & banner images, social feed photos, Facebook/Instagram story images/GIFS. Do include visuals and a video. Prepare email blast /newsletter copy.

Guide 102