Byte Technology

MAY 6, 2015

This may seem like a simple, no-brainer question to ask, but NPO experts are quick to lament the lack of a clear, coherent message on some organization’s websites. Too often, site managers and developers will concentrate on the little details of the mission and miss the bigger picture. Is your mission clearly stated on your website?

NPO 100

NPO Websites Donor Profit 100

NonProfit Hub

JUNE 23, 2014

Use pictures, videos and stories to illustrate the great work you are doing. Through donations or volunteering, more or less, millennials support ideology behind an organization than the organization itself. This is where posting pictures and videos, and featuring stories in general on social media becomes important to your mission.

NPO 57

NPO Video Social Media Picture 57

NonProfit Hub

MAY 19, 2014

Sure, most of the information about your volunteer opportunities is listed on your website. A new opportunity to form a relationship with a volunteer. And they could either become a one-time volunteer or a lifelong supporter. Now, let’s apply this to a bigger picture: recruiting volunteers to your nonprofit.

Case Study 55

Case Study Volunteer Difference Studies 55

NonProfit Hub

NOVEMBER 12, 2014

Personas can give a face to your audience and help you picture a typical reader. For example, you may establish a regular schedule of posting on Facebook and be met with the sound of crickets. Your bloggers should have a connection to your NPO, yes. But they could be board members, volunteers or constituents.

Calendar 49

Calendar Content Track Marketing 49

Byte Technology

JUNE 22, 2015

over sound bites and pictures. Of course NPO brochures and web pages have long used pictures to draw in readers, but such imagery should be seen as something to use across all marketing platforms. In reality, NPO principals should take the time to study their supporter bases and determine what marketing tools work best.

Profit 100

Profit Web Strategy NPO 100