Listen First! Finding Networks and Connections in Social Media
Amy Sample Ward
APRIL 9, 2010
Tweetdeck – add columns to listen and track conversations or watch mentions. Ning/Yahoo/Google. Find conversations quickly: check out Radian6, Biz360 and so on – a fairly expensive way to listen but comes with functionality to sort, track, etc. Learn what people want to hear. Communities. What to listen for: brand.
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