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Betting on Braincake: Interview with Jen Stancil

Museum 2.0

Last week, Elaine Gurian and I talked about radical change in museums. Former museum start-up queen, Jen is taking a small organization whose goal is to promote girls’ involvement in math and science through research and programming to new, innovative, exciting places. Braincake isn’t some fakey attempt to pander to teens.

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The Birth of a Field: Digital Media and Learning

Beth's Blog: How Nonprofits Can Use Social Media

This morning I attended the MacArthur Foundation Digital Learning briefing that was taking place at the Natural History Museum in NYC. Digital media is being shaped by the private sector (YouTube, MySpace, etc). "We are in a moment of time where 57% of teens produce and share media. local time). I have a piece in the Sept./Oct.

Digital 50
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Backwards Interview: My Advice for Incorporation of Web 2.0 into Museums

Museum 2.0

James Yasko is writing an article for an upcoming issue of Museum News on museums and Web 2.0. Here's the question: What advice do you have, as one who keeps up with technology as it relates to museums, to a group looking to incorporate Web 2.0 How will the endeavor reflect on the museum’s brand image?

Museum 20
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What's a Virtual Visitor Worth?

Museum 2.0

Every museum has a number for its operating cost per visitor. Most museums don't strategically set this number--too many operating costs are fixed by building needs--but they can use it to assess how expensive each visitor interaction is and evaluate the efficacy of programs. So where do online initiatives fit in?

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