ROI (Results on Insights): Nonprofit Examples of How Listening Returns Value
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 28, 2009
He notes that they have a 80% retention rate with members and "you can't do that without listening." Listening by using rss feeds helps refine their services and help stay sharp and connected to experts in the field. The social media maven and metrics expert is Laura Lee Dooley.
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