Corporate Philanthropy: Adapting to a Changing World
NonProfit Hub
MAY 21, 2019
In a 2016 poll , Millennials are more likely than Gen X’ers and Baby Boomers to say it matters if American businesses give back to society. Corporations also receive some internal pressure from employees to be directly involved in charitable giving. In today’s world, every company is expected to do some good with their profits.
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