NTEN

MAY 15, 2009

Nonprofits in the study segmented in some pretty interesting ways, increasing their ROI along the way. This may indicate the influence of social media on email. Tags: Advocacy benchmarks email Fundraising m+r marketing metrics newsletters NPTech NTEN. Small is the new big. We're increasingly savvy in our list segmentation.

Benchmark 50

Benchmark Studies Advocacy Case Study 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 8, 2010

Here are a few main points of the second half of the presentation that resonated on the backchannel: anilkanji : Social influence: should orgs measure reach or affinity? anilkanji : In writing your social media policy & guidelines, build in answers for your org to “what’s the worst that could happen&# @kanter #ncwk.

Charity 91

Charity Conference Org Slides 91

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. UPDATE: The presentation slides and wikispace is here.

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Today, I am moderating a panel at SXSW about Social Media Nonprofit ROI in the format of a poetry slam. A creative report on non-profits, social media, and effective ROIs delivered as poetry slam and expertly judged including interactive crowd participation. I shall investigate - I muttered - to know what ROI could account for.

ROI 76

ROI Social Media Slides Media 76