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How To Convince Leadership Content Marketing For Nonprofits Matters

Nonprofits Source

How content marketing impacts search ranking results (and why that matters). The efficiency ratio , also known as the revenue to cost ratio. The best part of the efficiency ratio is that it doesn’t involve any complex math. Use the efficiency ratio to calculate the ROI of your marketing activities. Pepsi vs Coke.

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Measuring Your Blog's Outcomes and Use of Other Social Media Tools

Beth's Blog: How Nonprofits Can Use Social Media

measuring your impact on the world!). Maybe one of my readers will point me to some third-party typepad plugin that does this? Word Press users can use General Stats plugin. I agree, but is a ratio the best number? measuring your impact on the world!). Unique Blog Readers (content consumption ??? Technorati ???Authority???

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Measuring the Value of Your Blog: Reflections Over the Last Year

Beth's Blog: How Nonprofits Can Use Social Media

measuring your impact on the world!). Word Press users can use General Stats plugin.). While the immediate impact was to drop in monthly unique visitors, it has now started to grow. Last year, I had a ratio of 1.4 measuring your impact on the world!). Audience Growth (content consumption ??? Technorati ???Authority???

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8 Research-Backed Ways To Improve Marketing For Nonprofits

Nonprofits Source

In this post, you’ll learn 8 research-backed ways that are proven to improve the reach and impact of your content. While search engines don’t specifically say longer content impacts search results , the usefulness readers receive in more detailed posts do. Understand How Search Engines View Content.