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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. Design a program that reflects the customized service you want to deliver and the quality of outreach you want to produce. That’s the beauty of thought leadership.

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How-to: Edit for the Web

NTEN

Gerald Marzorati, Editor of The New York Times Magazine , has revealed that "contrary to conventional wisdom, it's our longest pieces that attract the most online traffic." If we don't find it quickly enough, we can much more easily jump to another source of information than we could with a stack of magazines.

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How to Get Your Nonprofit’s Story in the News

Get Fully Funded

There are plenty of ordinary happenings that can grab a headline, such as your nonprofit’s annual student art contest or upcoming 5K. They can reflect on the past two decades and share their wisdom. Draft your pitch as an email with the subject as the headline you would like to see. A retiring long-time Executive Director.

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5 Questions to Ask Yourself to Make Your Donation Page More Effective

NonProfit Hub

We’ll reflect on how well your donation page is working and what improvements you could make starting today. Seen below is their regular donation page, which comes with an offer of a free magazine subscription that might appeal to a casual website visitor. Reflecting your ideal donor’s deeply held values and beliefs.

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5 Questions to Ask Yourself to Make Your Donation Page More Effective

NonProfit Hub

We’ll reflect on how well your donation page is working and what improvements you could make starting today. Seen below is their regular donation page, which comes with an offer of a free magazine subscription that might appeal to a casual website visitor. Reflecting your ideal donor’s deeply held values and beliefs.

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M+R’s Guide to A More Inclusive Media Relations Approach

M+R

What is our ideal headline? A few examples include: AFRO News Capital B Hyphen Magazine Indian Country News Latino USA Native News Online TheGrio We also recommend exploring BIPOC sections and verticals in mainstream outlets, such as NBCBLK , Bloomberg Equality , NPR Code Switch and the L.A.

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