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How-to: Edit for the Web

NTEN

Gerald Marzorati, Editor of The New York Times Magazine , has revealed that "contrary to conventional wisdom, it's our longest pieces that attract the most online traffic." If we don't find it quickly enough, we can much more easily jump to another source of information than we could with a stack of magazines.

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Bringing Women a Global Voice: Jensine Larsen, World Pulse

Have Fun - Do Good

"I would wake up in the middle of the night and still hear their voices. I just had to take that chance." - Jensine Larsen Jensine Larsen is the Founder and CEO of World Pulse , a global media and communication network devoted to bringing women a global voice. We unite those voices to accelerate change.

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5 Questions to Ask Yourself to Make Your Donation Page More Effective

NonProfit Hub

Most website visitors who come to your donation page will not do so with their wallet in hand and their mind firmly made up. Every assumption leaves a gap in the visitor’s mind. Seen below is their regular donation page, which comes with an offer of a free magazine subscription that might appeal to a casual website visitor.

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22 Email Ledes That Always Work!!

M+R

Which is fitting, because Wally Wood was an illustrator and innovator who drew sci-fi novel covers, pulp magazines, and, most importantly, comics from the 50s through the 70s. I don’t mind telling you I was nervous. Rip from the headlines The news is urgent, tangible, and real. Ask for what you need up front.

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5 Questions to Ask Yourself to Make Your Donation Page More Effective

NonProfit Hub

Most website visitors who come to your donation page will not do so with their wallet in hand and their mind firmly made up. Every assumption leaves a gap in the visitor’s mind. Seen below is their regular donation page, which comes with an offer of a free magazine subscription that might appeal to a casual website visitor.

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M+R’s Guide to A More Inclusive Media Relations Approach

M+R

What is our ideal headline? A few examples include: AFRO News Capital B Hyphen Magazine Indian Country News Latino USA Native News Online TheGrio We also recommend exploring BIPOC sections and verticals in mainstream outlets, such as NBCBLK , Bloomberg Equality , NPR Code Switch and the L.A.

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