M+R

MAY 31, 2022

Since Apple Mail can be set up to work not just with Apple domains, but also with most of the major inbox providers (Gmail, Yahoo, AOL, Hotmail…) this impacts a huge segment of email subscribers. So what happened to open rates? Now, however, we’ve got three different open rates to think about. Human opens went DOWN.

Mail 107

Mail Spam Rate email 107

Nonprofit Tech for Good

AUGUST 9, 2021

Gmail, Yahoo, etc. And while that may sound low, it is double the rate of Facebook Pages. If your nonprofit is going to use LinkedIn Pages, then commit to posting a minimum of 2-3 times per week to maximize your click-through rate (CTR) and engagement. 3) Monitor your LinkedIn Analytics. 4) Experiment with LinkedIn Ads (maybe).

Linkedin 360

Linkedin Practice Social Media Sponsor 360

NonProfit Hub

JANUARY 28, 2021

Did you know that the average open rate for the nonprofit organization is around 25.17%, much higher than the industry average open rate, which is just 21.33%? So you must optimize email templates for mobile users to ensure higher open-rates and click-through rates. Avoid using any spam buzzwords in the subject line. .

email 84

email Marketing Spam Rate 84

M+R

NOVEMBER 2, 2023

Now here’s the bad news: if you don’t get on board with the new requirements, you’re likely to see your emails going to spam. How to check your SPF, DKIM, and DMARC authentication The easiest way to do this is with an account using Gmail’s inbox (whether that’s an @gmail.com address or one using Google Apps). Sigh of relief!)

Yahoo 95

Yahoo Google email gMail 95

Connection Cafe

MARCH 15, 2018

In this webinar, John Miller and I reviewed Return Path’s latest report on the Hidden Metrics of Deliverability (spoiler alert – nonprofit/educational organizations don’t fare as well) and provided a variety of tips on getting more emails to the inbox. How does Gmail categorization work? that have them.

email 28

email gMail Tips Spam 28