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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. LinkedIn Analytics offer an important key metric that Facebook, Twitter, and Instagram do not – the ability to view clickthroughs on organic posts.

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The Ultimate Guide to Google Ad Grants for Nonprofits: 2022 Edition

Nonprofit Tech for Good

Google Ad Grants are a terrific fundraising and marketing tool that Google makes available to nonprofits and charities. So what are Google Ad Grants ? A Google Grant provides $10,000 each month to nonprofits to spend on Google Search ads. Google Grants can be a great fundraising option for almost all nonprofits.

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Google Ad Grants for Nonprofits: A Marketer’s Complete Guide

Nonprofits Source

Through the Google Ad Grants program, Google empowers charitable organizations to tap into pay-per-click (PPC) advertising, connecting them with likely prospects online. By simply applying for the program , nonprofits can transform their digital presence. What Are Google Ad Grants? Without further ado, let’s dive in!

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Quick Troubleshooting Guide for Google Ad Grant Management

sgEngage

The Google Ad Grant program is an incredible opportunity. Like any nonprofit grant , rules come along with the Google Grant. Problem 1: Receiving Minimal Traffic or Low Clicks Site traffic and ad clicks are two of your most vital metrics. Pause these on your Ad Grant account. Capture attention with your headlines.

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Should My Nonprofit Use AI? Ultimate AI FAQ for Nonprofits

Whole Whale

The current iteration of the AI boom, which went mainstream in 2020 and exploded toward the end of 2022, will revolutionize the internet, digital communication, and offline activities in ways we may not even realize. Never abuse AI in any way that can lead to digital or real-world harm. DO NOT misappropriate AI for human emotion.

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Engagement Tools to Prepare Your Board for a Capital Campaign

sgEngage

If you’re reading a blog post with the words “capital campaign” and “board” in the headline, you might be spiraling through questions that are keeping you up at night (hopefully, it’s not 2 a.m.): It should be directly tied to your progress and defined metrics. Did we set appropriate capital campaign goals with our board?

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The Best Social Media Marketing Resources For Nonprofits

Nonprofits Source

Everyone has heard of the Make-A-Wish Foundation —the romantic nature of granting sick children their wishes can touch even the coldest of hearts. On her blog, VictoriaEcommerce , she looks at how organizations can make the most out of their social media accounts and covers the latest developments in the digital world.