Remove Chapter Remove Charity Remove Hunger Remove Student
article thumbnail

Captivology: The Science of Capturing People’s Attention

Beth's Blog: How Nonprofits Can Use Social Media

The chapter gives examples of recognition, validation, and empathy create an attention trigger. For empathy, Parr uses the example of the BatKid story from Make-A-Wish Foundation in San Francisco. She asked 121 students to fill out a short survey in exchange for five dollars. It is based on reciprocity.

article thumbnail

What Lessons Will Pepsi Learn About Crowdsourcing for Social Good from Chase Bank Contest Fail?

Beth's Blog: How Nonprofits Can Use Social Media

contest on Facebook is one of the biggest online contests before Pespi announced their contest, open to more than 500,000 charities. As of this writing, 1,027,398 people joined Chase’s fan page to cast votes for their favorite charities. The Chase Community Giving.

Contest 104
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

[VIDEO] The Science of Philanthropic Psychology

Bloomerang

Now, in the charity context, the most straightforward way to think about this is how can we love the people who need our help? No more hunger for this cutie-pie thanks to you. All my students are my favorite. I’m just going to share my students,” because they do these things better than I could do them. .

Video 110
article thumbnail

[VIDEO] First Steps to Nonprofit Strategic Planning, Now!

Bloomerang

I have actually one of my students on the on this call which is fabulous. For anyone who’s been my student or come to my trainings, I’m really focused on usable knowledge. So, for example, some of you may have heard of Charity Water. I do run the Cal State East Bay Nonprofit Management Certificate Program.

Video 120