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How the American Childhood Cancer Organization Used Crowdfunding to Raise Over $43,000!

Tech Soup

Last year we shared how the American Childhood Cancer Organization (ACCO) used Teespring to exceed their fundraising goals with a few clicks of a button. Last year our ‘Go gold with kids for cancer’ campaign was a really successful campaign because it had such a clear statement that reflected with people.

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Storing Up Support for Kids with Cancer: ACCO's Shopify Store Experience

Tech Soup

We recently shared how the American Childhood Cancer Organization (ACCO) used Teespring to raise over $43,000 through Teespring campaigns. We produce and distribute informational materials for free for families with children with cancer, so a lot of what we do is give things away. " Here are ACCO's tips for using Shopify.

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Understanding What Motivates Millennials to Give to Your NPO

NonProfit Hub

In a nutshell, to win the hearts (and money) of millennials, we need to help them understand our cause. Talk to us on our terms and let us donate our time and money the way we’d like to.”. Show where your organization’s money goes and how your donors’ gifts make a difference. These guys want to know where their money went.

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The Big Difference Between Branding and Marketing for Your NPO

NonProfit Hub

For example, if you have an organization raising money for pediatric cancer, you wouldn’t want your branding to be harsh and abrasive, but rather soft and inviting. The second point of view to consider is people who would be willing to donate time or money to your organization. First is all of the people affected by your cause.

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Tap Into Millennial Potential by Creating a Stellar Website

NonProfit Hub

In fact, only 15 percent of millennials didn’t give to an NPO in 2013. If 85 percent of millennials are giving to NPOs, where are they giving? Make your NPO their first choice. Plain and simple—they’re a foundation that raises money for childhood cancer research, “because research saves lives.” charity: water.

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Social Listening: Think Outside Your Brand

Connection Cafe

I've seen a bunch of presentations and survey research in the last couple of there's been a lot of talk about social listening and search optimization in the NPO space for the last few years. If you don’t have money to spend on a social listening platform now, try this approach to doing it for free.

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