Remove Blended Remove Homeless Remove Mail Remove Site
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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

A charity combating homelessness should feature stories of providing shelter, not just cute mascots. A great tool to see how different companies make their product the hero is by looking through swipe files curated by sites like [link]. Sending a recurring newsletter or print mailing to engage supporters.

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ASU Lodestar Center Blog: Research Friday: "Executive Compensation"

ASU Lodestar Center

Or, "Please give this family a place to stay for the night; and why dont you see if you can eliminate homelessness in the meantime?" The report details the challenges and perspectives of nonprofit CEOs in an elegant blend of statistical findings and personal voices. Everyone that works with a nonprofit CEO should read this report.

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5 Types of Nonprofit Graphic Design Your Organization Needs

Nonprofits Source

The Malala Fund uses a hero video with several clips of the girls impacted and volunteers: Still images or videos that demonstrate your direct work with your cause are perfect for informing and grabbing the attention of site visitors. Use hierarchical headings to lead visitors around the pages and through the site. Quiz Campaign.

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