Donor Personas: How to Identify Your Unique Donor Audience
CauseVox
MARCH 1, 2024
And for Oatly, that is on purpose; I am exactly the customer they have in mind. Persona Development Now that you have a lot of really insightful data, it is time to create the avatar of who your ideal donor is. Tools like donation tiers or compelling content that clearly exemplifies how her money will be used really speak to her.
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