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11 Obvious Signs Your Nonprofit Needs Social Media Training

Nonprofit Tech for Good

There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Google, etc. 1) Your avatar is cropped, shrunk, blurry, or too small to make an impact.

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11 LinkedIn Group Management Best Practices for Nonprofits

Nonprofit Tech for Good

Use a Horizontal Avatar. LinkedIn Groups are the only community discussed in this book that uses a rectangular avatar instead of a square one. If you name your group after your nonprofit, then your horizontal logo is fine for your LinkedIn group’s avatar. It needs to be a strong avatar that makes a solid first impression.

Linkedin 196
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10 Signs Your Small Nonprofit Excels at Social Media

Nonprofit Tech for Good

LinkedIn, Pinterest, Snapchat, YouTube, Google+, Vine, Tumblr? As a result of this temporary decline in social media ROI, web and email campaigns are being rejuvenated and very soon digital payments within social networks will revitalize online fundraising. Google for Nonprofits. Yeah, right. Get ready! google.com/nonprofits.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

However, to stand out from the other nearly one hundred million Facebook Pages vying for likes, comments, and shares, your nonprofit needs to excel at Facebook to ensure News Feed exposure. Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling.

Facebook 364
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Online Fundraising Ideas (7 Strategies & 63% More Donations)

Nonprofits Source

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. This means you can target Facebook ads to appear on the feeds of people who have donated to your nonprofit. Saw a 2X ROI on ad spending. From an economic standpoint, the potential ROI is amazing. Had a 55% increased conversion rate. Facebook Pixel.

Ideas 111
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10 Instagram Best Practices for Nonprofits

Nonprofit Tech for Good

Known for having higher engagement than other social media, Instagram is evolving and it is becoming increasingly more difficult for nonprofits to get exposure in the Instagram Feed. After a supporter follows your nonprofit, your avatar is how they will mentally and visually connect your brand to your Instagram posts.

Practice 363
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33 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

Nonprofit Tech for Good

Add Google Wallet to the list. Well, as of October 2012, Google Wallet is the first wallet service to launch the ability to donate online via a Google Wallet “Donate” button. Know that using third-party apps decreases ROI if not used carefully. Chapter 1 :: Network for Good. LinkedIn: 5 Hours Weekly.