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The ABCs of Social Media ROI & Measurements

Connection Cafe

Author: Jordan Viator. Last week I had the pleasure of attending the Young Nonprofit Professionals Network of DC second annual Social Summit and sharing some information on social media ROI and metrics. Analyze goals of you social media and decide what metrics to measure based on those goals.

ROI 36
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Top tips for Efficiently Measuring Social Media ROI & Getting Strategic with Your Data

Connection Cafe

Author: Jordan Viator. While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Define success metrics before starting campaigns. Keep an ongoing dashboard of metrics updated regularly.

ROI 51
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Women in Nonprofit Technology Who Rock: Adding to Fast Company's Most Influential Women in Technology List

Beth's Blog: How Nonprofits Can Use Social Media

is an online engagement strategist for World Resources Institutes and in her spare time writes a blog about using metrics for nonprofit web advocacy. Jordan Viator. Allison Fine , author of the book Momentum, writes about social activism in the nonprofit sector and the implications on the ground and at the big picture level.

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Time to think.SXSW

Connection Cafe

Author: Josh Shepherd. Our own Jordan Viator ( @jordanv ) has submitted a panel proposal on getting advanced with social media for social good. Beth Kanter ( @kanter ) has a session proposed based on The Networked Nonprofit , a book she co-authored with Allison Fine. It's cooler outside and March Madness is going on. It's SXSW.

Time 34
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7 Takeaways from the New Nonprofit Online Fundraising Guide

Connection Cafe

Author: Jordan Viator. Key Metrics : There’s no use in running a campaign if you can’t figure out its level of success. Your organization must define its goals and track metrics to determine how successful your campaign has been. Get them involved in multiple ways to help benefit your organization.

Guide 38
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Creating Jewish Connection with Harold Grinspoon Foundation + Salesforce

Cloud 4 Good

Meanwhile, transitioning the HGF Service Desk team from spreadsheets and manual processes to a reliable central system allowed for the visualization of key metrics and analytics. After go-live “it was like turning the light on in a room,” said HGF CIO Eric Jordan. “We We’re all looking at the same story now,” said Jordan. “We

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Guest Post: Measuring Social Media with Multichannel Integration and Meaningful Metrics

Connection Cafe

Author: Jordan Viator. Recently, Shabbir Imber Safdar , author of the TruthyPR blog and Shayna Englin of Englin Consulting LLC published an eBook entitled "Is Your Nonprofit Facebook Page Worth It? Guest Post: Measuring Social Media with Multichannel Integration and Meaningful Metrics.