The Fundraising Authority

MAY 8, 2021

So, the traffic your ad generates is very targeted. You’ll specify the audience you want to reach based on where they are, what they’re doing online, and how much money they have. These audiences can be highly specific. Ad Group Ad Groups - the different ways we will try to reach our audience with ads.

Grant 152

Grant Google Search Application 152

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

Today, I had the pleasure of doing a mini-workshop at the Director's Institute for the California Child Care Resource and Referral Network in Sacramento. A few insights to share: I always start with an opportunity to learn a little bit about the audience. Together we were able to share a combination of strategy and tactics.

California 87

California Social Media Sacramento Resource 87

Neon CRM

NOVEMBER 29, 2023

By highlighting a combined focus on improving the aesthetic beauty of their local S-Line while also fighting against food insecurity, this campaign created a sophisticated connection between donors and the cause itself. What you can learn : Create a cohesive story about what GivingTuesday campaign donations will fund.

Lesson 52

Lesson North America New York Kentucky 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2014

We also heard from Priscilla Enriquez from the Sacramento Region Community Foundation about challenges and successes of getting started in best practices for data for good. This campaign was a five day series of events, with Days 1-4 designed to generate excitement for the culminating event on Day Five. I was blown away!

Reflection 111

Reflection Conference Learning Homeless 111