The Fundraising Authority

MAY 8, 2021

You’ll specify the audience you want to reach based on where they are, what they’re doing online, and how much money they have. These audiences can be highly specific. Ad Group Ad Groups - the different ways we will try to reach our audience with ads. The way they work is straightforward. But I think it makes sense.

Grant 152

Grant Google Search Application 152

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

Today, I had the pleasure of doing a mini-workshop at the Director's Institute for the California Child Care Resource and Referral Network in Sacramento. A few insights to share: I always start with an opportunity to learn a little bit about the audience. Together we were able to share a combination of strategy and tactics.

California 87

California Social Media Sacramento Resource 87

Tech Soup

OCTOBER 23, 2015

The founder asked if the nonprofits and social services agencies in the audience would be willing to share data with Reach, and the response was overwhelmingly positive. The app is currently used in West Sacramento, California, which is a food desert, according to the app creators. "Our clients are using technology in new ways."

San Francisco 36

San Francisco Detroit Develop Community 36

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2016

The tech failure that disrupted the national Give Local America Day fundraising campaign in May 2016 raised a big question for community foundations hosting giving days: What can they do differently to ensure smooth sailing in the future? Goglia emphasizes proactive communications with the local nonprofit community.

Learning 50

Learning Giving Exercise America 50