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What does a Purpose-Driven Company Look Like?

Saleforce Nonprofit

Companies can do more than just make money, they can serve others,” says Salesforce co-CEO Marc Benioff. All leather is sourced from gold or silver-rated tanneries, and more than 345 million plastic bottles have been recycled as shoelaces or other footwear features. That’s particularly true of big picture organizational purpose.

Companies 106
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Peer-to-Peer Crowdfunding Myths & How To Ensure Success

The Modern Nonprofit

The average nonprofit email campaign has less than 25% open rates and less than 3% click-through rates. We’re not talking about a list of 500 or 5,000 people who may or may not have given you money. You want to have commitments for about half the money before you go public with the campaign.

Cancer 98
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Making Stories Work for Your Org: What the Data Says

NTEN

In "The Life You Can Save: Acting Now to End World Poverty" , Princeton University professor Peter Singer famously highlights one study in which individuals who were shown a picture of a girl named Rokia and told her story were willing to give far more than when asked to help three million hungry children in Malawi. You'd be wrong.

Story 98
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Solutionary Women: Alli Chagi-Starr, Ilyse Hogue, Melinda Kramer and Reem Rahim

Have Fun - Do Good

Now what about painted a picture on a napkin in a restaurant? Has anyone ever seen giant puppets in the streets for a protest, or seen pictures of that? The homicide rate, as people are probably aware of, has just really increased in the last few years in Oakland, where I live. Can I just see? laughter] OK. laughter] OK.

Podcast 40