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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

The underlying analytics were impressive. To prevent email from being flagged as spam, McClelland suggests at a minimum avoiding overuse of spammy language such as “free,” “bargain,” and “first come, first served,” especially during the run-up to holidays or other busy times when inboxes are already teeming with retail ads and come-ons. “If

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The Nonprofit Email Newsletter How To

Pamela Grow

When that happens, your ask looks like spam in my inbox. ” Focus on the stories that resonate most with your supporters (here’s where your data, including Facebook analytics, can come in handy). If yours is a social justice or advocacy organization, remember that I am not a policy wonk. What to Include. Format and Design.

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Free (and Cheap) Mass Texting for Nonprofits

Whole Whale

The FCC is also a lot more strict about SMS spam versus email, so you have to do it the right way (here are 5 ideas to get your organization started with mass texting ). Please don’t contact us about getting on this list if the tool isn’t upfront about pricing. This is the tool we used to build our SMS data tool for Google Analytics.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

That’s a good number, but that leaves 53% of nonprofits worldwide that haven’t yet come to the understanding that Facebook can be a colossal waste of time if you are not following these best practices and at least occasionally purchasing Facebook Ads for special fundraising and advocacy campaigns.

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How to Use CRM + Donor Management Software to Talk to Anyone

EveryAction

Use your software’s data and analytics to understand how your donors arrive at their decisions to donate - that way, you can strategically encourage additional gifts by putting “signs” along that journey and make giving convenient. Digital reports. When a board member asks, "What are we doing online?" A Single Platform.

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