Remove Adopt Remove Hype Remove Metrics Remove Technique
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Is Instagram Useful for Nonprofit Marketing?

Beth's Blog: How Nonprofits Can Use Social Media

From critics saying it is killing photography to hype and hoopla from marketing pundits saying it is a must-have as part of your “visual marketing tool box.” It boils down the techniques to simply: Curate, Snap, Hashtag, Engage, and Repeat. But first best practices and measurement , learning, and improving.

Marketing 109
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NpTech Tag Summary: Chimp Personality, Convio Open API, and More

Beth's Blog: How Nonprofits Can Use Social Media

The Non-Profit Tech Blog drills down deeper on the limitations and suggests waiting before adopting. Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. A short case study about the Nature Conservancy uses e-metrics. I wholeheartedly agree !

Convio 50
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Reflection and Analysis: Gnomedex Real-Time Social Fundraising Experiment

Beth's Blog: How Nonprofits Can Use Social Media

This is a technique I've used as a trainer, but it also works beautifully for social media projects. Here's my AMORE step-by-step recipe: Set up a simple and small experiment , identify some outcomes and metrics. Tools and techniques may get worn from overuse, but new stories can always be told. I'm going to call it AMORE.