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Microphilanthropy Explained

NonProfit Hub

These channels make it easier to give by integrating charitable giving into our everyday lives. Today, many brands (like Lyft and Macy’s) have adopted round-up programs that ask their customers if they’d like to round-up on their purchases to support certain causes. It’s new technologies that are enabling new modes of giving.

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Is “Ambient Data” from Social Media Channels Useful for Funders?

Beth's Blog: How Nonprofits Can Use Social Media

We identified two potential challenges for foundations to make use of this data: The data itself can be biased because it comes from a sampling of people who use social media or what some called a “self-selection bias,” so the data may not be representative of a total population – only specific locations or demographics.

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How to Set Up Bitcoin for Your Nonprofit

Tech Soup

In the last few years, national and international nonprofits have begun to adopt it as another channel that donors can use to contribute. " Early Adopters. Some nonprofit organizations are adopting Bitcoin as a tool to target specific demographics, specifically constituents who are more tech-minded. Who donates?

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Direct Marketing Trends You Won’t Read About in InStyle Magazine

Connection Cafe

But adopting the latest trends doesn’t mean that you need throw out your existing fundraising strategy. disaster/news event responsive donors. demographics (gender, education, income). News flash: these direct marketing fundraising trends are here to stay. . Some examples are: cross-channel or cross-program donors.

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